The days of square images are over. You can now share pictures, videos, and other media, including stop-motion, live streams, stop-motion time-lapses, or boomerangs.
This social sharing form changed the way people interacted online. It created new influencers and catapulted brands to the forefront.
As social media evolves, it becomes more and more challenging to cut through all the noise.
Take the minimalist watches brand MVMT as an example. They relied heavily on social media to build a business with over $80,000,000 in sales within five years.
Kassan, MVMT, says, “It is much more difficult.” It’s still feasible, but scaling as quickly as we did would be difficult. “We used channels that aren’t easy or efficient anymore.”
Learn the best Instagram Stories tricks to get ahead of your competition. In this article, you will learn how to use Instagram Stories like a professional to grow your audience.
What are Instagram Stories?
Instagram Stories is also called Insta Stories and IG Stories. It allows users to upload photos and videos which disappear after 24 hours. This feature is similar to Snapchat Stories, which was introduced in 2013 and played a vital role in the company’s growth.
Instagram Stories does not display content in your feed or standard profile.
Instead, Stories are displayed in a bar at the top of your feed:
Users can notify other Instagram users when they post an Instagram story by adding a colorful ring to their profile picture.
Please tap on the profile picture of someone to view their Story. You can view their full-screen story and all the content they posted within 24 hours.
You can move backward or forwards when viewing a Story by tapping on the left or right side of the screen.
Stories do not allow for public comments or likes, unlike other social media posts.
How Do Instagram Stories Work?
Instagram statistics show Instagram Stories has accumulated 500 million daily active users.
Instagram also reported that Stories had encouraged users to utilize the platform more often and for extended periods.
Instagram Stories are only available 24 hours, so there is a sense of urgency.
This is an excellent opportunity to grab people’s interest.
Gary Vaynerchuk explained, “It’s not about how many people you have. It’s about how many of them care.” It’s not about width but depth. “It’s not about how many impressions, but how much attention your message gets.”
Instagram Stories are at their best in this area.
The medium is perfect for transparent, real-time, authentic, or powerful content.
How long do Instagram stories last?
Instagram Stories usually stay online for 24 hours before disappearing.
IG Stories with video content are a different case. Instagram will only show the video for up to 15 seconds before moving on to another set of content.
If you upload a longer video than 15 seconds, it will be cut into 15-second segments for your Story. You can break up a video over 15 seconds into 15-second pieces to upload as a story.
How to Create an Instagram Story
Tap the camera icon at the upper left corner of the screen or swipe right to create a Story.
Instagram will then show you who created the Instagram Story:
There are now two options available when creating an Instagram Story.
Select a photo or a video from the camera roll of your smartphone.
Capture new content using the app.
The content you upload must have been created in the last 24 hours. Swipe up or tap on the icon to add content.
You can then select what you want to include in your Story.
You can use these dimensions to create a particular image or video for your Instagram Stories, such as this post from a href=”https://shop.gopro.com/cameras”>GoPro/a>: These dimensions can be used to create an image or video that is unique for your Instagram Stories—for example, this post by GoPro.
Online design tools like Canva are free to use.
Instagram offers a variety of ways to capture your content. Please take a look at them all.
What types of Instagram stories can you create within Instagram?
When creating new content for Instagram Stories, ten options are available.
Scroll left and right to see them at the bottom of your screen.
Instagram Story Type 1: Type
This colorful setting will make your words shine.
You can change the font style and color by selecting the icon on the top.
Instagram Story Type 2: Music
You can record a video with a specific music track or add music to an image. Start by searching for the song you want to add to your Story.
Then, you can scroll up to the part of the song where you want the music to begin.
Tap the musical note icon to take a picture or hold the button to record a movie to the music.
Instagram Story Type 3: Live
You can live stream on Instagram. Instagram will let your followers know you are live by tapping “Start Live Video.”
Remember that the video you’ve created will disappear once finished unless saved to your camera roll.
Instagram Story Type 4: Normal
When you first open Story Creator, this is the first setting that appears.
As we have discussed, you can use Normal to take a picture, record a video, or upload content from your camera.
Boomerang is the fifth Instagram Story Type
The Boomerang mode takes a series of photos that loop back and forth to create an animated video.
You’ll see that the screen will flash when you tap the icon. While this happens, make a small gesture, like winking at the camera or moving forward.
Instagram offers a Boomerang app that you can use to make Boomerangs and share them on other platforms.
Instagram Story Type #6 – Focus
This feature lets you focus on one quality while blurring out the background.
This is called a wide depth of field in professional photography. It works well with faces.
Tap the large icon to take another photo. You can also tap and hold it to record a short video.
